Orient Electronics head office

About Orient

Inspiring New Possibilities
for a Healthier, Safer Future

For more than five decades, Orient Electronics has been engineering reliable home appliances for Pakistani families — built on technology leadership, research-led innovation, and a relentless quality-first culture.

Our Purpose

Technology with a clear purpose.

01

Our Vision

New possibilities,
every day.

We inspire our world to experience new possibilities through innovation and service excellence — for a healthier and safer future.

02

Our Mission

Reliable products,
market leadership.

We commit to offering reliable products and services that achieve market leadership — maximising stakeholder value through constant innovation, a high-performance culture, and excellent consumer experiences.

Engineered for life in
Pakistan.

Orient Electronics is determined to enrich customers’ lives by providing technologically advanced consumer electronics — designed to enhance lifestyles and bring comfort and convenience into every home.

Innovation, research, and product development form the operational core of our business. We combine global technology trends with our own R&D to engineer features that match the needs of our target audience and the local climatic conditions across Pakistan’s regions — from the heat of Sindh to the winters of the north.

Enhanced performance, world-class manufacturing standards, and consumer satisfaction sit at the heart of how we design, build, and deliver every appliance.

Head Office & Manufacturing

26 KM Multan Road, Maraka, Lahore 54000, Punjab, Pakistan

50+

Years of Excellence

100+

Service Centres

Wide

Range of Home Appliances

Message from Ahmad Fazal, Managing Director of Orient Electronics
Message from Zaeem Ahmad, Director of Orient Electronics
Message from Homaeer Waheed, Chief Executive Officer of Orient Electronics

Discover Orient

Comfort, convenience, and
confidence in every home.

Explore the full range of Orient appliances engineered for Pakistani homes.